Florist · 3 locations
A refined e-commerce experience for a boutique florist, with same-day local delivery.
I design and build bespoke websites for small business owners who want a presence that looks like a million dollars and converts like a salesperson. No agencies, no handoffs, no templates.

Florist · 3 locations
A refined e-commerce experience for a boutique florist, with same-day local delivery.
Blacksmith studio
Portfolio and booking system for a custom metalwork artist.
Physiotherapy
Trust-building site with online intake forms for a physio practice.
Because there's no team to coordinate, every piece is built to fit the next — design, code, copy, and growth all in one head.

A visual language built around your business — typography, color, and layout that feel unmistakably yours.
No page builders. Clean, semantic code that loads in under a second.
Technical SEO baked in from day one.
Messaging strategy and copywriting that turns visitors into customers.
Monthly updates, backups, and a human on the other end of the phone.
A calm, transparent process — because the person designing your site is the same one building it.
A free 30-minute conversation about your business, your goals, and what's not working today.
Day 0I map the pages, write the messaging, and design a custom look in Figma before a line of code.
Week 1–2Hand-coded, fast, and accessible. You review, I refine, we go live.
Week 3–4A care plan keeps your site fast, backed up, and improving month over month.
OngoingI'm Alex — a solo web designer who's spent the last six years helping small businesses look bigger than they are. No subcontractors, no outsourcing. Every pixel and every line of code is mine.
“I'd been quoted five figures by an agency. Alex delivered something more beautiful, faster, and for half the price.”
“The new site paid for itself in the first month. Bookings doubled and I finally look like the business I am.”
“Working with one person end-to-end meant nothing got lost in translation. It felt like having a partner.”
A free 30-minute call. No pressure, no pitch deck — just a real conversation about whether I'm the right fit for what you need.